- Advanced Local SEO Strategies
- Fundamentals of Local SEO
- Google Business Profile (GBP) Optimization
- Local Keywords and Content Strategy
- Local Link Building
- Local Paid Advertising
- Local Search Ranking Factors
- Local SEO Best Practices
- Local SEO Tools and Analytics
- Local Social Media Marketing
- Online Reviews and Reputation Management
- Technical SEO for Local Businesses
boterama.com
Start Date: Jun-2021
Webworks X
Introduction
When boterama.com partnered with an SEO platform on June 16, 2021, through the Webworks X package, the primary objective was to enhance their digital visibility and organic traffic figures. Prior to this, the website had virtually no presence in terms of referring domains, organic keywords, or meaningful web traffic. The initial data from 2019 to early 2021 showed a stagnation within their online metrics. With a strategic plan in place, boterama.com aimed to leverage this partnership to cultivate a robust online presence, optimize its marketing strategies, and significantly improve its SEO performance.
Growth and Outcome
The collaboration with the Webworks X package led to notable improvements in various SEO metrics for boterama.com. Over the course of the engagement, the site experienced a substantial increase in referring domains, climbing from zero in the early phase to over 160 by June 2024. This surge matched the growth in the average domain and URL ratings, indicative of an enhanced website authority. Simultaneously, organic traffic saw a significant upswing, transitioning from negligible numbers in 2020 to over 48,000 by the end of the partnership term, with corresponding boosts in organic traffic value.
Furthermore, the site’s organic keywords, spread across informational, navigational, commercial, and transactional intents, expanded dramatically from a base of zero to thousands spread across primary and secondary search engine results pages. This extensive growth was mirrored in the site's ability to capture both branded and non-branded keyword traffic, thereby diversifying their audience reach. The results of this comprehensive SEO strategy were evidenced in the increased visibility of boterama.com, positioning it as a competitive force within its digital domain, thereby fulfilling the partnership’s primary objectives to elevate its online footprint.